ABC’s Four Corners takes aim at pharmacists

ABC’s Four Corners is taking aim at pharmacists who sell vitamins, supplement and complementary medicines.

In episode titled Swallowing It to be broadcast on Monday, the program takes a swipe at pharmacists who sell “unproven” products.

The program explores the regulation and marketing of complementary medicines, and questions “whether the credibility of chemists is threatened by selling them”.

The AMA is quoted as saying pharmacists could damage their “hard won” reputation if they promote complementary medicines — which the association describes as “very expensive urine”.

"When we look at the most trusted professions, year on year on year… at the top are doctors, nurses and pharmacists,” it says. “That's put at risk if they're being seen to promote treatments that increasingly the average consumer

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