Aussies throw weight behind Disney's junk food ad boycott

Obesity Policy Coalition executive manager Jane Martin said the announcement acknowledged the powerful role that television advertising can play in influencing children’s behaviour.

“For so long we’ve heard the junk food industry talk about how ineffectual TV advertising is – despite sinking millions of dollars into it,” Ms Martin said.

“Now we see a major US network acknowledge the impact TV can have on children’s diets, and therefore, childhood obesity.”

Ms Martin said the Disney Channel ban was a “positive step” but, with a quarter of

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