Disease label makes parents seek meds

Labelling a child with a disease makes parents more likely to want treatment, even when they know it won’t really help, research shows.

A US study found parents who were told their infant had gastro-oesophageal reflux disease (GORD) were more interested in medication than those parents not given a diagnosis, even when they were told the medicine was likely to be ineffective.

Parents not given a disease label for their otherwise healthy child’s symptoms of crying and