Expensive drugs work better than cheap drugs: study

Marketers of generic drugs may have their work cut out for them, with a small study finding that cheaper medications often come with reduced expectations of efficacy.

Much like luxury goods, where satisfaction with a purchase is often proportionate to expense, a patient’s perception of medication benefit may be similarly governed by its cost, say researchers.

For the study, 12 people with Parkinson’s disease were told they would

Latest

Trending