Half of sunscreen buyers fail to have regular skin checks
The national survey of about 1500 men and women found 48% had not had their skin checked by a medical practitioner in the past five years.
Gen Y was the worst, with 64% failing to have regular checks, whereas baby boomers were vigilant about it.
Fifty-eight per cent of survey respondents reported performing their own skin checks once a month, with 66% of babyboomers regularly checking their own skin.
About one in five respondents ignored the ‘slip, slop, slap’ message and had been sunburnt severely in the past year, according to the survey commissioned by consumer satisfaction market