S3 advertising could boost pharmacists’ role: ASMI

Informing the public about Schedule 3 – Pharmacist Only – medicines, through advertising, could help reduce the Federal Government’s health spending, the Australian Self-Medication Industry (ASMI) believes.

In its pre-budget submission, ASMI called on the Government to ease advertising restrictions on S3 medicines, “to create consumer awareness of therapeutic options” and “to encourage consumers to seek counselling by a pharmacist”.

The group claimed that current legislation was “the main reason why in Australia the full