Pharmacist deals damage consumer trust
Researchers surveyed over 300 consumers who were aware of recent media reports about deals such as the now scrapped scheme that was to have seen pharmacy staff spruik the Blackmores Companions range of supplements when completing customer prescriptions.
Further reports revealed a deal between the Pharmacy Guild and Pfizer involving payments to pharmacists who alert patients who may be eligible to participate in support programs for a number of drugs made by the company when prompted by GuildCare dispensing software.
Of those surveyed 62% said they had less trust in pharmacists as the result of their knowledge of the deals, while just 27% said the reports had not shifted their opinions toward pharmacy.
The survey was completed by Essential Research after being commissioned by a coalition of groups including the Consumers Health Forum (CHF) and the Pharmaceutical Society of Australia.
CHF CEO Carol Bennett said the results were an