Five tips to improve CDE marketing to GPs

CDEs are increasingly moving into private practice due to a lack of growth and the shrinking of publicly funded services across Australia. Here are some tips for CDEs wanting to promote their service to GPs.

  1. Identify targets: Look up the medical practitioner section of the phone book and conduct an Internet search on local practices. Meet GPs at local Primary Health Network meetings and GP training sessions hosted by insulin companies. Try meeting with GPs