Hopes and hurdles
Personalised therapy is the Holy Grail of cancer treatment, but it's a long road with plenty of obstacles.
Humans have been travelling with cancer for a very long time, dealing with it over the centuries in several key ways.
In the past few decades, genetically targeted therapies have been developed and the new paradigm of ‘personalised’ therapy has emerged on our horizon. Where are we up to on this journey?
The marathon begins
Ancient writings contain a very familiar description of breast cancer in a Persian queen, Atossa, who