Divine dispute: Uniting Church says telehealth clinic misusing its brand name
Telehealth corporate Eucalyptus is embroiled in a legal battle with the Uniting Church over its online weight loss program Juniper with the church alleging it holds the trademark for the name.
Uniting Church Homes (UCH) runs medical, pharmacy and psychology services, aged care facilities, accommodation and community care under the Juniper name.
But it is seeking as-yet unquantified damages from Eucalyptus, alleging the telehealth has been misusing its trademark in promoting Juniper.
According to a claim lodged in the Federal Court of Australia, the telehealth provider is accused of profiting off the “valuable reputation and substantial goodwill” which UCH has built up over the years and is “passing off” its Juniper health services as being run or approved by UCH.