‘Give your dad a boner’: Eucalyptus clinic’s unusual Father’s Day promotion

'Tell the old man to get on to pilot.com.au', comedian Nick Capper says in the video.

Telehealth clinic Pilot has run a Father’s Day campaign encouraging families not to buy power tools but instead ‘give your dad a boner’.

The Eucalyptus-owned telehealth clinic, which prescribes erectile dysfunction treatments, also offered dads a free consultation as part of the promotion.

“If you love your dad, don’t get him socks or a tie, get him something he really wants,” comedian Nick Capper says in a social media video posted in early September.

“Give your dad a boner this Father’s Day with Pilot.