How the notorious opioid ‘nudge’ letter transformed this GP’s practice

Dr Chris Jones explains what happened after being targeted for his prescribing rates
Dr Chris Jones
Dr Chris Jones.

Just over two years ago, Dr Chris Jones was one of 4800 GPs sent letters signed by the chief medical officer warning them about their opioid prescribing rates.

The letters were highly controversial, containing as they did threats that the doctors could be investigated by the health department.