Food agency bites off more than it can chew

A British public health campaign aimed at discouraging people from burning their toast to avoid cancer has come under attack as a “massive overreaction”.

Sir David Spiegelhalter, professor of the public understanding of risk at Cambridge University, told the Daily Mail the campaign by the Foods Standard Agency (FSA) was inappropriate.

“I’m always ambivalent about public health campaigns that are not based on some pretty firm quantitative evidence