Vaccine uptake expert slams govt's new ad campaign

Paediatrician Associate Professor Margie Danchin says the Federal Government's new COVID-19 and flu vaccine ads fail to address the causes of vaccine hesitancy

The Federal Government’s new $11 million COVID-19 and flu vaccination ad campaign will not convince parents to have their children immunised, according to a leading vaccine uptake expert.

Associate Professor Margie Danchin.

Paediatrician Associate Professor Margie Danchin says the problem with the campaign is it fails to address why people are hesitant to have a COVID-19 booster or their child vaccinated.

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